Drawing upon the readings for this week’s class, answer the following questions about the Southwest Airlines case. In your answers, make sure to repeat the specific question being addressed or keywords from it, and then provide your response. Provide specific data from the readings and/or the case to support each answer.
Describe the key traits that have enabled Southwest’s success over the years.
Explain the importance of a successful power transition for a company that has such a strong and identifiable culture.
How have Southwest’s customers and role in society helped earn SWA recognition as an organically excellent company?
How does Southwest’s employee hiring and promotion methodology differ from traditional models of talent acquisition and growth?
Formatting
Style: Your paper can take a variety of forms (e.g., bullet points, short prose).
Length: Your paper should be approximately 2-3 pages in length. Points will be deducted for papers that exceed the specified length (see rubric below for more details).
Adapted APA: Please adhere to the USC Bovard College Adapted APA Style Guide (Links to an external site.)Links to an external site. for headers, spacing (double-spaced), and citations. You can also use the USC Bovard College Writing Essentials Checklist (Links to an external site.)Links to an external site. as a guide for improving your writing.
Turnitin: See how the Turnitin tool works (Links to an external site.)Links to an external site. (2:50, transcript (Links to an external site.)Links to an external site.) and what the Turnitin report looks like (Links to an external site.)Links to an external site.(2:30, transcript (Links to an external site.)Links to an external site.).
Rubric
Click the following link to access the rubric for this assignment: Assignment RubricPreview the document
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