The assignment will be done in 4 parts. Each part will count for 50 points.
1.150 points – Netflix pricing strategy
2.100 points – How would you price a chocolate bar
3.50 points – Price elasticity principal quizz
4.50 points – Calcule different Breakevens
Total of 350 points
Assume that a company manufactures and sells a single product as follows:
Selling price per unit = 20€
Variable cost per unit = 10€
Total fixed cost = 100000€
Selling price per unit = 20€
Variable cost per unit = 10€
Contribution margin = 10€
Calculate the breakeven in euros, units and contribution margi
Using this page and the data attached, you will comment Netflix Pricing strategy and make sure to include the following:
-Comparison of prices
-How do they define their prices and why
-Discover the price strategy and the applied tactic
-Be critical and suggest improvement in their pricing strategy
The screenshots below are not all needed to make your analysis.
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